February 9, 2026

"The more often we see the things around us - even the beautiful and wonderful things - the more they become invisible to us. That is why we often take for granted the beauty of this world: the flowers, the trees, the birds, the clouds - even those we love. Because we see things so often, we see them less and less."

Joseph B. Wirthlin
Did you find this inspiring?
Inspirational quote by Joseph B. Wirthlin

Explanation

Wirthlin is pointing to a weird quirk of being human: we get used to what we see every day, even if it’s amazing. The first time you move into a new place, you notice the light, the view, the quiet. A month later, you barely register it. The same thing happens with people. A partner who shows up for you, a friend who always checks in, family who love you in their imperfect ways, over time, they can start to blend into the background of “normal life.” This quote is a gentle nudge to look again, on purpose. To actually taste your coffee, notice the sky on your commute, really listen when someone you love is talking. When we pause and pay attention, the “invisible” becomes beautiful again.

About the Author

Joseph B. Wirthlin (1917–2008) was an American religious leader, successful businessman, and lifelong athlete who served as a member of the Quorum of the Twelve Apostles in The Church of Jesus Christ of Latter-day Saints. Raised in Salt Lake City, he was a star football player at the University of Utah before dedicating his life to faith, family, and service, traveling widely to encourage ordinary people through economic ups and downs and personal trials. He’s especially remembered for his gentle humor, down-to-earth stories, and sermons on gratitude, compassion, and finding joy in everyday life. His reflection on how beauty becomes “invisible” with familiarity grew out of a lifetime of urging people to slow down, cherish their loved ones, and notice the quiet, simple blessings that are easiest to overlook.